Solutions
for marketers
Any actions
to increase sales need to be evaluated for their effectiveness.
AlterWind Log Analyzer Professional will help you
understand the needs and the interests of your potential
clients, evaluate methods to appeal to them and retain them,
and find out the reasons why they may not be interested in your
product. Increase your sales with AlterWind Log Analyzer
Professional!
Search
engines are one of the most effective and least expensive
sources of attracting the targeted visitors.
Advanced
reports based on search engines and search phrases will advise
you which key phrases bring you the most visitors. The reports
show the page of the search request, the language of the search,
the country where the search engine was used, whether the search
engine is country-specific or multi-lingual (Google, Yahoo,
Altavista, etc).
From
the "Entry Sources from Search Engines" report you can find
out which pages of your web site attract visitors most effectively
from the search engines, while the "Pages Not Visited from Search
Engines" report will show you which pages do not generate traffic
from search engines. These reports will allow you to increase
web site traffic with a minimal effort.
The "Paths
by Search Phrases", "View Depth by Search Phrases" and "Time
of Viewing Site by Search Phrases" reports will show you which
search phrases bring you the most targeted traffic, i.e. your
clients. Do not waste your time for web site optimization with
ineffective words. Increase the benefits of context advertisement
on search engines with the AlterWind Log Analyzer Professional.
If you
use partner programs or advertising companies to attract
clients, the AlterWind Log Analyzer Professional will
become your irreplaceable tool for analyzing their
effectiveness. It will take just a few seconds to create
a filter for a referrer or for a home page with a unique
parameter and you will find out how serious are the visitors
attracted by the partners and what portion of them became your
clients.
Why do some people become clients
and others leave the site?
The visitors
who become your clients are special visitors. AlterWind Log
Analyzer Professional will help you find out which sites your
clients come from, which key phrases they use to come to you,
which pages interest them and in which order. Another analysis
is even more important, that of the visitors who left your site.
If they didn't find information they were seeking, this means you
need to optimize the content and/or navigation of your site.